Review – Affordable Lipsticks by Cotton On Rubi Cosmetics

Cotton On Rubi Cosmetics Lipstick Review

I am a HUGE fan of Cotton On as a brand, not only because they sell fab clothes, but also because Typo is part of the Cotton On group.  I can never just quickly pop into a Typo store, I always have to walk around the store (even if I was there just a few days ago) and take a look at everything on display.  Scanning the shelves from top to bottom, checking if there’s some magical item I missed the last time I visited, an item that needs to find a ‘forever home’ with me.  I only wear Cotton On track pants & harem pants at home, they’re just so darn comfy and super soft too (I always wait for them to go on SALE for R 100,00 each)!  I’ve heard the Cotton On BODY bralettes are very comfortable too, so will be checking them out next time I’m at a store.

Anyway, today we’re chatting about affordable lippies.  I used to be under the impression that long-wearing pigmentation goes hand-in-hand with spending a decent amount of money.  Then as I started testing out more affordable brands, I realized that it’s not necessarily true.  Towards the end of last year Cotton On sent me a lovely parcel containing some of the new Rubi Cosmetics makeup items and nail polishes.  I immediately unwrapped the lipsticks (I received 8 of the 20 shades) and started to sniff and check out the colours.  I couldn’t swatch them just yet, as I still needed to take photos for my blog post…I do love a good fresh, unused product photo here on the blog every now & again.

These lipsticks are definitely not on the splurge end of the spectrum, and I have to admit:  I totally get a kick out of discovering budget-friendly lip products that still pack a punch!  I’m going to let the lip swatch photos below do most of the talking, since I’m sure you are keen to see what the actual shades look like on the lips.

Cotton On Rubi Cosmetics Lipstick


I think the Rubi lipsticks are great quality for the price.  You can choose from a selection of 20 shades that are available in both matte and creme finishes.   The texture of these are surprisingly nice too, they are insanely pigmented and even the mattes don’t dry out the lips at all (in fact, I would actually say they’re more of a satin, than a matte finish).  Rubi Cosmetics really catered for all lipstick lovers, with shades that range from juicy & bright, to dark & vampy, to light & neutral.

Some of these shades do tend to cling to dry areas on the lips and will settle into lip lines, so make sure you exfoliate before applying.  The darker shades linger on the lips and fade after about 4 hours, leaving behind a slight stain.  I apply every single one of these shades straight from the lipstick bullet (no lip liners, no lip brushes) and found all are fairly easy to apply.  I needed to do a bit of clean up around the edges of my lips when I applied Ruby Red & Blood Plum, but I was in a bit of a hurry to get through swatching all the shades, so if you take your time when applying these shades, you’ll get a clean, crisp edge.

The packaging is simple, sleek and fun!  The reflective silver case doubles up as a makeshift mirror.

I prefer wearing lip products that have little to no fragrance and was so happy to discover these lipsticks from Rubi have absolutely NO scent to them.

Below are lip swatches of all the shades I own, in order of the first photo you see above.


Cotton On Rubi Cosmetics Lipstick Swatches

Peach Bloom – Super neutral shade with a semi-glossy finish, this kind of gives me the equivalent of ‘concealer lips’.  Probably my least favourite shade but that’s down to personal preference.  It’s very, very similar to my MAC Viva Glam Gaga 2 lipstick.

Garnet Rose – A romantic nude pink shade with a semi-glossy finish, it’s not too cool-toned and not too warm-toned…just right!  I love the creamy texture & it gives a natural rosy hue to my lips.

90s Pink – The creamiest, Barbie-est pink in the whole world, I think it might just be a dupe for MAC Saint Germain.   This lipstick gives a satin finish to the lips but is unfortunately not very long lasting because it is so creamy.

Orange Cracker – Super bright and cheerful orange shade with a satin finish.  It’s very creamy and because of this, it tends to accentuate uneven skin on the lips.  It stayed on for a decent amount of time, about 2 hours without reapplication.

Cotton On Rubi Cosmetics Lipstick Lip Swatches

Flamingo Pink – I love this shade so much!  I’m getting more & more into bright shades and this is the most beautiful coral pink shade I own.  Very creamy in texture and gives a satin finish to the lips.

Raspberry – Another superb shade…  This vibrant raspberry lippie will look stunning on any skin tone!  This lippie lasts surprisingly well on the lips and doesn’t fade in patches.  It features a creamy, yet satin finish that feels very comfortable on the lips.

Ruby Red – Rich in pigment, this neutral to cool-toned red shade (semi-matte finish) will definitely turn heads wherever you go.  It lasts quite well on the lips and leaves behind a subtle red stain.

Blood Plum – Oooooh, such a vampy shade.  I still can’t really tell if these dark shades suit me (I think they make me look pale) but I’m going to see if I can rock this burgundy lippie during the Winter season this year.  This is another shade that accentuates dry, patchy areas on the lips – exfoliation is key.  It fades after about 4 hours and gives the lips a beautiful tint.

The Rubi Cosmetics lipsticks retail for R 69,00 each and are available from selected Cotton On stores nationwide.

I’ll be using some of the other Rubi Cosmetics products in an upcoming video, so be sure to subscribe to my YouTube channel so you don’t miss out.



  1. Missy
    20 February 2015 / 09:16

    i am sooooo getting me of these.

    Thanks for your afforable make up posts 🙂

    • Luzanne
      20 February 2015 / 12:27

      So happy to hear that you enjoyed this blog post, Missy! 🙂

    • Luzanne
      20 February 2015 / 12:27

      I’m sure they’re going to look fab on you! 😉

  2. Linds
    20 February 2015 / 09:33

    I am such a fan of Cotton On and never knew they did lippies. So excited to try these out 🙂

    • Luzanne
      20 February 2015 / 12:28

      Cotton On is definitely one of my favourite stores – their blazers are amazing too!

  3. 20 February 2015 / 09:44

    Oh my word, I dieeee for those last few vampy colours! I always try stay away from shops who try expand into make-up (giving Jay-Jays and Mr Price the side eyes) but these look really incredible!

    • Luzanne
      20 February 2015 / 12:29

      Haha! Loved this comment & LOL @ ‘giving Jay-Jays and Mr Price the side eyes’ 😀

  4. 20 February 2015 / 10:16

    Wow… These look absolutely amazing and I love, love, love the darker shades on you Luzanne.

    Beautiful photos as always (please share your secret on how to take them properly ♥)

    Loving the new style of the blog! You rock!

    Lots of love,

    • Luzanne
      20 February 2015 / 12:30

      Thanks so much, Martie! 🙂 I’ll be doing a series of blog posts for newbie bloggers soon (I’ve already written my first one), so be sure to check it out for some tips on photos. 🙂

      You are too kind, thank you for your support. 😉

  5. Carmen
    20 February 2015 / 10:31

    Shut the front door. How beautiful are these lippies…. Wait how beautiful do you make them look and sound. They all suit you very well, including Blood plum. I have been looking for a affordable (in case I dont like it I wouldnt have wasted my money) vampy lippie to try. I have seen a lot of people wearing it and it looks gorg on them.

    Your reviews never cease to amaze me. Im not much of a Lipstick kind of girl (I prefer Lipgloss) but this review makes me want to give it a bash. My favs are Garnet Rose, 90’s Pin, Orange cracker and Flamingo Pink.

    • Luzanne
      20 February 2015 / 12:32

      Thank you so much for your sweet & kind words, Carmen. Dark, vampy lips are going to be all the rage this Autumn & Winter, so I suggest you pick it up! 😉

      Have a lovely weekend! xo

  6. Elrese
    20 February 2015 / 10:54

    LOVE cotton on! Hulle onderklere is my favorite, veral hulle bra’s vir die wat laaste in die ry gestaan het hehe 😉 — moet verseker hierdie lipsticks probeer, peach bloom & garnet rose is 100% ek! xoxo

    • Luzanne
      20 February 2015 / 12:35

      Ek dink dis tyd dat ek vir my van hulle bralettes en bra’s kry – ek kyk altyd na al die mooi kleure en cute designs en het geen idea hoekom ek nog nie een gekoop het nie! Hulle nuwe lace bralettes lyk so beautiful!!

      Garnet Rose is so mooi, ek is seker altwee sal stunning op jou lyk! xox

    • daisyperson blog
      20 February 2015 / 13:23

      Ek koop altyd hulle mooi panties (met soos bietjie lace en so) wanneer dit op sale is, maar na so twee miskien drie wasse lyk hulle almal baie sleg en het al gehoor ander mense voel ook so. Miskien is hulle bras net ‘n beter kwaliteit. Love hulle leggings en so!

      • Luzanne
        21 February 2015 / 09:56

        Agge nee, dis disappointing… Ek sal dalk eerste net een bra koop om te sien hoe hy hou, dankie vir die heads-up! 🙂

  7. ZeldaM
    20 February 2015 / 11:01

    Fab fab FAB post! You make all of these look so lust worthy! Heading to a CottonOn store this weekend to pick up 2 or 5 of these, maybe even all 20 lol! XO

    • Luzanne
      20 February 2015 / 12:35

      Thank you, Zelda! 😀 I hope you like them as much as I do!

  8. Qondiswa N
    20 February 2015 / 11:03

    The darker colours suit you so well, Luzanne. 😀 I want to get my hands on that Raspberry colour

    – Qondi

    • Luzanne
      20 February 2015 / 12:36

      I’m so glad to hear that, wasn’t sure about Blood Plum but will definitely wear it during the colder months ahead! 🙂 The Raspberry shade is gorgeous!

  9. Sibahle
    20 February 2015 / 12:01

    They all suit you Luzanne.

    • Luzanne
      20 February 2015 / 12:37

      Thank you for the encouragement, Sibahle. 🙂

  10. daisyperson blog
    20 February 2015 / 13:21

    I love that the packaging is decent even though it is a cheaper product. Will definitely be keeping an eye out for these!


    • Luzanne
      21 February 2015 / 09:56

      Exactly – I have a thing for shiny objects… 😉

  11. 20 February 2015 / 15:43


    I love the Garnet Rose, Flamingo Pink and Raspberry. Can’t wait to try them 🙂

    ps: have a great weekend

    • Luzanne
      21 February 2015 / 09:55

      They are SO fab & very comfortable on the lips! I hope you love them as much as I do! 🙂

      You too, Melissa – have a lovely weekend!

  12. Talya
    21 February 2015 / 09:50

    You make such a huge effort with your blog posts, Luzanne and it shows. Love your blog so much!!!!! XOXOO

    • Luzanne
      21 February 2015 / 09:52

      Thank you for checking out my blog post, Talya, and for your kind words. 🙂 xo

  13. Kim
    21 February 2015 / 09:51

    Best swatches, you make them all look so pretty 🙂

    • Luzanne
      21 February 2015 / 09:52

      Thanks so much, Kim! 😀

  14. Simone Cameron
    23 February 2015 / 09:11

    They all look great on you!! I love how there’s a different face for each colour. he he

  15. Tanya
    23 February 2015 / 13:14

    I’m not a fan of vampy shades for myself but that dark shade does something to your eyes… I don’t know exactly what but it looks good! I can’t tell if your eyes seem bigger or if they “pop” more… Anyway, these lippies look great! I really want to try it!

  16. Dani
    6 March 2015 / 17:16

    LOVE that Blood Plum! AAAAARRRRGHHHH

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